“Content Marketing Quantity vs. Quality”

Source : Content Curation Marketing – Posted in News By Content Curation Marketing On January 29, 2014 “Lee Odden does an excellent job of diving into the details which separate a content marketing strategy that focuses on the quantity of content, from a strategy that targets the customer’s experience. A “more content” strategy tends to be focused on improving SEO,…

“How to Succeed with Content Curation – Thought Leaders Advice”

Source : posted in Best Practices, Curation 101 By Content Curation Marketing On January 29, 2014 This article interviews a number of content and content curation thought leaders to get their tips to success when curating content. Brian, the author, chats with Joe Pulizzi from Content Marketing Institute,  and mentions how “curation should be part of every content marketing strategy”…

Twitter- How to choose a hashtag

By gordonmacmillan (@gordonmacmillan), Editorial manager @TwitterUK The hashtag (#) has become one of the most valuable assets in any modern marketing campaign. The brands that create the most effective ones and employ them well reap the benefits on Twitter. Those who haven’t invested the time and thought carefully about their hashtag(s) and how they are…